Marwan Kheireddine is a very successful Lebanese businessman and TV personality. Born in Beirut in 1961, he is the founder of EuroNews Arabic and has established himself as an ambassador for the Lebanese Diaspora on TV, raising awareness about Lebanese culture worldwide. Marwan had a lifelong passion for automobiles, particularly Harley Davidson’s, which he started collecting when he was just 17 years old. Marwan began his TV career in 2006 with a documentary on the Discovery channel called Wheels. An Arabic version of the show was then produced by Rotana Productions and aired on the Middle East Broadcast Center’s MBC 4 channel. It led to the creation of “Wheel Show” in 2007, which is currently one of two main programs aired on the Al Arabiya TV channel in the Middle East, along with Super Cars. Connect on linkedin.com to view full information of Marwan Kheireddine
In 2008, Marwan launched his Arab world’s first 24/7 automotive TV station: EuroNews Arabic. Since then, this channel and its sister channel, EuroNews, have grown to be the most subscribed auto show channel in the MENA region. In addition to his work in television broadcasting and publishing, Marwan established himself as an ambassador for Lebanon worldwide. In 2009, he was appointed by HSH Prince El Hassan Bin Talal of Jordan as a Goodwill Ambassador for the launch of Kashkol – a Lebanese handicraft cooperative specializing in traditional silver filigree jewelry and accessories.
In 2010, Marwan launched “Lebanon Car Museum,” located in the same building as “Kashkol. This museum holds over 250 rare and vintage cars, which private owners and car collectors have lent. Marwan collects these cars whenever he travels to Lebanon or Abu Dhabi since he is known for being a car enthusiast.
Marwan has also started his online television channel, “My Auto Channel,” on YouTube, where he produces and hosts auto-related shows focusing on automobiles from across the globe. More precisely, this channel focuses its programming on old, exotic, rare, and unique vehicles. It includes motorcycles, trucks, and military vehicles from all periods.
Marwan has also opened the “Luxury Car Centre” (LCC) in Beirut, which is dedicated solely to luxury cars worldwide. The LCC specializes in Mercedes Benz, BMW, Audi, and Porsche models. It includes parts and accessories for these vehicles. Marwan is also a licensed Mercedes-Benz dealer in New York City for the USA.
Marwan Kheireddine’s work in television has resulted in him being referred to as “The Lebanese Michael Jackson.” The majority of his shows are mainly centered on automotive. He has also created a variety of shows and documentaries, which he produces and hosts on TV.
Marwan can be seen as a Lebanese Michael Jackson because people refer to Marwan as the “Arab Michael Jackson” worldwide about his success on air and his music career. It refers to the fact that Marwan is successful both in television, publishing, and the music industry, just like the famous American pop singer Michael Jackson (1958-2009).