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The RealReal Gets IPO Ready

The RealReal is getting people excited about the concept of buying used items, and this is something that is making this company one to watch. There has never been a time where people have been as excited about the possibility of getting something that is used than they are about it now.

This is an online IPO that is easily going to be able to have stock that accelerates because this company is doing a lot in sales every year. The sales continue to increase as profit margins grow because more people are getting rid of luxury items. This means that it gives people that may not be able to afford these things new and exciting opportunities to buy these items used.

The RealReal CEO has been able to establish a company that is worthy of an IPO because it is filling a void. There are a lot of fly-by-night companies that fold after a couple of years because the business plan failed to attract a strong customer base. With The RealReal it is obvious that more people are coming on board as they discover this online consignment website. It is getting even more buzz because there are people that are finding out about the physical store that is coming to New York. This is an even better sign of growth and unlimited possibilities that exist for The RealReal.

In most cases a company is not going to be able to go public until there is a level of growth that ensures that there will be opportunities to move further and build more of a customer base.

Opening a physical store is easier for The Realreal because the online sales have already generated so much revenue. This also makes it easier for this company to branch out and become more of a mainstream outlet for people that want discounted luxury items.

The luxury market is something that has not really been tapped into in any of the major cyber stores that sell items. It is true that Amazon sells a lot of used items, but luxury items are a novelty.

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Don Ressler: An Entrepreneur With An Aim To Help Fashion Industry

Fueled by the rising apparel industry, financial analysts have predicted that the American apparel market is going to rise by almost 50% in a coming decade. It’s JustFab who took it very seriously and stepped into the digital marketing industry to get its share from the digital world. Even though that are giants are already working in the apparel industry noted on, stepping into such competitive environment is an achievement in itself which has achieved JustFab by working under the leadership of Don Ressler.

Don Ressler is revolutionary marketing individual who believes in equality. He said that if the 1% of the elite class can have all the luxury of having outclassed fashion apparel why not the rest of 99%. What wrong has been done by rest of them? And that’s where he along with a couple of other revolutionary individuals planned to come up with a solution that can assist everyone without the difference of class.

Fabletics is one of the brands that are maintained by Kate Hudson and a subsidiary of JustFab. Don Ressler, when first came with that equality ideas he discussed that with others and that’s how they came up with an idea of reverse showroom technique that they can use to appeal new customers to keep the current customer.

Read more: JustFab raises $85M at what sources say is a $1B valuation

In this fast-moving world of internet, if an individual won’t find anything attractive about you, he will immediately move to another website until and unless he has a reason. A reason that would be strong enough for them to stick with you and reverse showroom is such strong attraction for individual who like to be in touch with fashion. By using that technique on, people can purchase latest apparels, fashion accessories and much more and all that in competitive price so that everyone can get what they deserve.

Fabletics is a most crucial subsidiary of JustFab, and it has made fitness so stylish that it becomes easy for everyone even if he or she belong to middle-class families. Fashion is luxury that families who are already striving hard to live a quality life cannot afford. However, JustFab has made it easy for them to enjoy a fashion apparel which they only dreamt of wearing before. Don Ressler said that he and his team is working hard and will keep working with dedication and devotion to helping their customer to get what they deserve and to enjoy life the way they want it.

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