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Evolution of Smooth Introduces Vegan Lip Balms

Evolution of Smooth (EOS) has been growing in popularity pretty rapidly. The company has been in business for about a decade, and sells more lip balms than any other company in the U.S. except for Burt’s Bees. EOS has even beat out legendary brands like Blistex and Chapstick in terms of sales.

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EOS introduces the new vegan crystal lip balms, which go on smoothly and come in a variety of flavors. Previously, the only non-vegan ingredient in EOS balms was beeswax, and now that this has been removed, vegan customers can take advantage of Evolution of Smooth lip products as well. The balms are $5.49 per package, and sold out in record time, which just goes to show how anticipated the products were.

Evolution of Smooth started taking off in the U.S. market after the company’s founder convinced a buyer from Walgreens to feature EOS products in stores. Now, EOS balms are commonly seen in discount department stores like Walmart and Target, and you can still find them in drug stores like Walgreens and CVS. EOS also creates a number of shaving creams and hand lotions that moisturize and nourish the skin and feature nature and antioxidant ingredients, discover more here. Evolution of Smooth will likely be at the forefront of the lip balm revolution, an industry is predicted to make $2 billion by the year 2020.

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