Different companies in the properties market have a different target audience. Boraie Development, however, has redefined the property market in the following different ways. First, the company has always been keen on investing in different markets, and each project is different. Boraie Development is also one of the few companies that have a functional team that deals with researching different property markets. Second, the company is one of the first companies to develop customized property in the fast-growing New Brunswick. The company, through their research team, realized that this locality has a lot of young and sophisticated population. On the other hand, other real estate companies did not develop spaces with this population in mind.
Three years ago, Boraie Development redefined the property market of this locality by coming up with a modern apartment named ‘The Aspire.’ As the names suggest, the new property supposed to motivate the vibrant young population to be the best in their endeavors by providing a state of art living apartment. The property is one of the best-placed building in New Brunswick. It means therefore that the building is one of the most convenient places to live in this locality. In addition to convenience, it is one of the properties in this locality to provide the tenants with the best facilities such as gym facilities and other relevant facilities.
Apart from being an excellent company in the property market, the company is a perfect example of what the corporate world should do as far as helping people is concerned. Two years ago, the company made one of their most significant philanthropy projects in the recent past. The $7 million valued innovation to an old theater was not only timely but also an important step in supporting performing arts in Jerseys’ neighborhoods. The beauty about this particular renovation project is that it was a joint effect between the company and Shaquille O’Neal.
In addition to collaborating on this project, working with Shaquille O’Neal cemented the company’s commitment to working with different entities in pushing for a certain agenda. The property market, just like other industries requires companies to work together. Boraie Development has been a perfect example of how companies should collaborate with other like-minded organizations in achieving goals. Shaquille O’Neal’s part in this renovation project was also an indication that achieving specific projects in the social world needs a certain level of involvement to people with a link to the specific project.