The Mexican media sector has seen a number of significant changes and improvements over the past two decades. True to the changes, it is now common to see new media companies. Subsequently, the companies are slowly changing the dynamics of the sector. The magazine segment has been the most affected by this and is becoming more interesting by the day. Popular magazines such as Nexos, Proceso, and Letra Libres have since established themselves with their niches.
The most influential media platform, television, has been dominated by two major players in Mexico, that is, Televisa and Azteca. Each of these has two major channels that dominate most of the Mexican audience’s living rooms. Other television stations in the country mostly comprise of an institution-run channel that is mostly limited to showing purely cultural content. For the two giants, exceptional personnel seems to be the order of the day that drives the success. One such person is Televisa’s CFO, Salvi Rafael.
About Salvi Rafael Folch Viadero
Viadero currently works as Grupo Televisa’s Chief Finance Officer. Besides this, he is also on the company’s board of directors. Prior to joining Televisa, he was the boss at another company, Comercio MAS SA de CV. The National Banking and Securities Commission of Mexico also saw him at the helm as chairperson. Salvi Rafael Folch Viadero linked up with Televisa fifteen years ago and has diligently worked for the company to date.
The CFO was recently listed among the top 25 CFOs in Mexico. This recognition can be attributed to his ability to bring about excellent numbers regarding profits to Televisa. It all boils down to appropriate strategic planning and great execution on Salvi’s part. His experience in big firms has shaped him to the great CFO he is today at Grupo Televisa.